Domain Name Appraisal
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A domain name appraisal is an estimation of what selling price a domain name would receive in the current market. Valuating a domain name is similar to valuating real estate in that there are certain factors that can be measured to determine a value.
These factors include: - The domain extension. ".com" domains always being valued the highest.
- How many words the domain is comprised of.

- The meaning of the domain name
- The age of the domain name.
- The length of the domain, typically shorter is better.
- Whether the domain is singular or plural.
- Whether or not the domain contains hyphens.
- If the domain is pronounceable.
- Memorability.
- How often the domain's keywords are searched.
- Whether or not the domain contains any letters.
- What similar domains are selling for.
All these factors contribute when determining a fair market value. Domain names have a certain level of "quality" which is comprised of the above factors. Domains that arent quality will not sell for much, unless the owner has a certain sentimental value to the name. There are many reasons why an appraisal is a smart service to purchase. A certified appraisal can provide an accurate value to both buyers and sellers during a domain purchase transaction. Also, individuals who donate domain names are often entitled to generous tax deductions. In certain cases, the law may require them to have a certified domain name appraisal. Lastly, often companies need to assess the value of their company as a whole, the value of domain names also need to be taken into account. Domain names should be treated the same as any other possession. In the end an independent domain name appraisal company is the best possible place to have your domains evaluated as it is unbiased.
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