How to sell a domain name

You’ve worked hard to increase the value of your domain name, but now that you are ready to cash in on your Internet real estate, how do you go about selling it? The answer may be simpler than you think.

There are essentially two ways to sell a domain name – do it yourself or hire someone to do it. Here is a quick look at both methods and how they benefit the seller.

Do It Yourself

For domainers who opt to sell their own domain name, there are a handful of tactics to get started. Depending on how soon you hope to sell the name, you can do one of the following – nothing, create a Web page, or create a Web site. The nothing option is for individuals who have the time and patience to wait for a buyer to come to them. While the odds are stacked against you, it is possible a buyer will track down your name and offer to purchase it.

On a more realistic level, you can create a single Web page advertising that the domain name is for sale. Your message can be very simple such as, “Domain name for sale. Please contact (insert e-mail address) for more details.” This Web page can be attached to the domain that is for sale, or as a separate page that advertises multiple names. Lastly, for the best results, consider constructing a full web site for your domain name and actively work towards increasing traffic to the site. And do not forger to put your contact information somewhere on the site so perspective buyers can contact you.

Hire Someone To Sell The Name

A very simple approach to selling a domain name is to have someone do it for you. There are several companies that assist with selling names in the domain market. When selecting a domain name broker, do some research first. Investigate several broker sites and send e-mails to brokers regarding your site.

Take note of how long it takes someone to get back to you about your e-mail. This is a good indicator of the company’s customer service abilities. Also, if you have colleagues who have sold domain names using a broker, be sure to ask for any references they might have. Once you have gathered this information, it will be easier to decide on a broker and move forward with your venture.